Monday, May 11, 2026 / by Ryan Huemmer
If you're in the market, knowledge is power.
Our Best Buy Pick:
Single-Family in Stoughton
4 bed · 3 bath · 2,535 sq ft + 600 sq ft finished lower level
That's 3,100+ total sq ft with a 2-car garage at $156/sq ft.
In today's market, that number stands out. Also keeping our eye on homes in Deforest and McFarland that are punching way above their price point.
Full list of the 214 properties - Click Here
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Tuesday, May 5, 2026 / by Ryan Huemmer
Should You Get Pre-Approved Before Looking at Homes in Madison, WI? Yes, Here's Why It Matters More Than Ever
If you're planning to buy a home in Madison WI or anywhere in Dane County, the single most important move you can make before stepping foot in a showing is getting fully pre-approved for a mortgage. Not pre-qualified. Pre-approved. There's a real difference, and in this market, that difference can cost you the home.
Homes across Dane County spent a median of just 9 days on the market in 2025, selling at 99.87% of their list price on average. That is not a market where you have time to figure out your financing after you fall in love with a house. By the time you call your lender, someone else has already submitted an offer.
Here's what's driving that pace. The "lock-in effect" is where homeowners stay put to keep their 3% mortgage rates, continues to limit the number of homes hitting the market. That means buyers are competing for a smalle ...
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Monday, April 20, 2026 / by Ryan Huemmer
The spring market is moving in Dane County -- here's what that means for you.
For sellers: The average home price hit $520,862 in March, up 6.3% from last year. Homes are selling in 36 days on average. Correctly priced homes are drawing multiple offers. Overpriced ones are sitting. The difference comes down to strategy.
For buyers: Rates are sitting near 6% -- down from 6.75-7% this time last year. On a $450,000 home, that's roughly $200/month back in your pocket. Inventory is up (811 new listings vs. 753 last year), which means more options without the same pressure cooker competition.
Read the entire newsletter HERE
Whether you're ready to list or looking to get off the sidelines, spring 2026 is the window.
The Huemmer Home Team ...
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Thursday, April 16, 2026 / by Ryan Huemmer
We love helping first-time buyers turn their dreams into reality and Jenna delivered again!
"I had such a great experience working with Jenna while finding my dream home. She made the process so smooth for me as a first time home buyer. For anyone looking for a home in the Madison area, definitely use Jenna Paez!!"
Buying your first home can feel overwhelming, but with the right guidance, it becomes an exciting and rewarding experience. Jenna’s dedication, communication, and local Madison market knowledge helped make this journey seamless from start to finish.
Congratulations on finding your dream home!
Thinking about buying your first home in the Madison area?
Jenna Paez and The Huemmer Home Team are here to help every step of the way.
Send us a message to get started today!
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Thursday, April 9, 2026 / by Ryan Huemmer
In today’s shifting real estate market, the number one reason a listing fails to sell is almost always pricing. Many agents are tempted to "buy a listing" by agreeing to an inflated price just to win the contract or agree to a suggested price. It's a common trap that ultimately costs time, credibility, and future referrals.
To succeed as a listing agent, you must move beyond simple analytics and master the "people part" of the business, specifically managing a seller's expectations and the market reality.
Understanding the Three Prices
Every listing involves three distinct price points that agents must navigate:
Aspirational Price: What the seller hopes to get, an arbitrary number.
Marketing Driven: The price that actually attracts buyers, often determined by sold and active properties.
Competitively Priced: Creates competition often leading to bidding wars that drive up the sale price.
Two Distinct Pricing Strategies
When presenting to a seller, offer ...
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